ACC 213 Principles of Accounting I - Financial (3)
This course introduces the student to the characteristics and basic concepts of accounting, the recording process, adjusting the accounts, completion of the accounting cycle, accounting for merchandising operations, internal control and cash, accounting for receivables, inventories, plant assets: acquisition, depreciation, disposals, natural resources, intangible assets, current liabilities, payroll accounting and basic accounting principles.
ACC 214 Principles of Accounting II - Managerial (3)
Prerequisite(s): ACC 213
This course is a continuation of ACC 213 and introduces the student to management's use of accounting information for decision making and planning. Introduction to management accounting terms and concepts: various costing systems such as actual, normal, and standard costing, and variable versus absorption costing. Various topics such as outsourcing decisions, maximizing constraints, cost-volume-profit analysis, cost function estimation, activity-based costing, and management's preparation and use of budgets and analysis of variances.
ACC 301 Intermediate Accounting I (3)
Prerequisite(s): ACC 214 or equivalent
This course provides the student with an in-depth study of financial accounting standards, conceptual framework underlying financial accounting, a review of the accounting process, statement of income and retained earnings, balance sheet and statement of cash flows, accounting and the time value of money, receivables, valuation of inventories, acquisition and disposition of property, plant and equipment, depreciation, depletion, and intangible assets.
ACC 302 Intermediate Accounting II (3)
Prerequisite(s): ACC 301
This course is a continuation of ACC 301 and covers current liabilities and contingencies, long-term liabilities, stockholders' equity: contributed capital and retained earnings, dilutive securities and earnings per share calculations; investment, revenue recognition, accounting for income taxes, pensions and post-retirement benefits, leases, accounting changes and error analysis, and statement of cash flows.
ACC 304 Cost Accounting (3)
Prerequisite(s): ACC 214 or equivalent
Basic concepts and techniques of product and service costing, including process and job order costing, standard costs, budgeting and management use of cost accounting information.
ACC 304H HON:Cost Accounting (0)
Concurrent requisite(s): ACC 304
Course description as stated in ACC 304 (Honors Course)
ACC 330 Accounting for Non-Profit and Government Entities (3)
Prerequisite(s): ACC 214 or equivalent
This course will give the student an overview of financial reporting for governmental and not-for-profit entities general, special revenues, capital projects, debt service, internal service, enterprise, and fiduciary funds, long-term debt and fixed asset accounting groups, and planning and control of cash and temporary investments.
ACC 340 Taxation I (3)
Prerequisite(s): ACC 214 or equivalent
Fundamentals of tax law application with emphasis on federal tax laws applicable to individual taxpayers.
ACC 341 Taxation II (3)
Prerequisite(s): ACC 340 or equivalent
Fundamentals of tax law application with emphasis on federal tax laws applicable to corporate taxpayers.
ACC 396 Cooperative Education Work Experience: Parallel
(1-3) EXP
Prerequisite(s): CED 220
A business related work experience supervised by a business faculty member in collaboration with the cooperative education staff. Credit is awarded as a general elective upon completion of the work experience and documentation of predetermined Learning Agreement. Evaluation of work performed is on a pass/fail basis.
This course can be repeated for a maximum total of nine credits.
ACC 403 Auditing (3)
Prerequisite(s): ACC 214
This course examines auditing theory and practice, emphasizing basic auditing concepts and principles, professional standards of auditing, audit procedures, preparation of auditing working papers, preparation of internal and external audit reports, and professional ethics in auditing.
ACC 440 Theoretical Topics in Accounting (3)
Prerequisite(s): ACC 302 or equivalent
This course will provide the student with an in-depth understanding of the development of accounting theory, income concepts, financial statements: the income statement, balance sheet and statement of cash flows; working capital, long-term assets: property, plant and equipment; investments, intangibles, long-term liabilities, accounting for income taxes, leases, pensions and other post-retirement benefits and equity.
ACC 445 Accounting Information Systems (3)
Prerequisite(s): ACC 301 and either CIS 135 or CIS 203
This course focuses on understanding how technology can enable key financial accounting activities. The student will be introduced to processing and reporting of accounting requirements using various types of accounting information systems (AISs). Students will apply risk assessment tools and evaluation techniques related to defining, implementing, and managing accounting information systems. Topics include data modeling, documenting systems, and developing and implementing effective AISs.
ACC 481 Advanced Accounting (3)
Prerequisite(s): ACC 302
This course will expand the student's understanding of corporate expansion and accounting for business combinations, intercorporate investments in common stock, reporting entity and consolidated financial statements, branch operations, segment and interim reporting, and partnerships: formation, operation, changes in membership, and liquidation, analyze, and work with complicated accounting problems.
ACC 481S Serv Learn: Advanced Accounting (1) EXP
Concurrent requisite(s): ACC 481
Service Learning is an opportunity to engage in service to others while making academic connections to course material. This one credit hour course requires 30 hours of meaningful community service. Students will serve a community partner accomplishing projects relevant to the academic course to which the Service Learning credit is attached. Students will also be required to engage in different forms of reflection such as journaling, group guided reflection, and a one-on-one meeting with the course instructor. Students will develop a greater understanding of social problems, a sense of responsibility to our surrounding communities, and an increased awareness of their own faith and values.
ACC 496 Cooperative Education Work Experience: Alternating
(1-3) EXP
Prerequisite(s): CED 220
A business related work experience supervised by a business faculty member in collaboration with the cooperative education staff. Credit is awarded as a general elective upon completion of the work experience and documentation of predetermined Learning Agreement. Evaluation of work performed is on a pass/fail basis.
This course can be repeated for a maximum total of nine credits.
ACC 499 Independent Study (1-3)
Independent Study Course
BUS 100 First Year Seminar in Business (1)
New Course
First Year Seminar in Business is a one credit hour course that introduces first year students to the School of Business, useful resources at the university and important academic strategies to be successful in the school, at the university, and in life after graduation.
BUS 101 Introduction to Business (3)
Introduction to Business is a survey course of the business field including accounting, economics, finance, management, marketing, and sport management. The course is designed to create an understanding of basic principles of modern business.
BUS 210 Business Law I (3)
The study of the nature of law and the legal system, and its application to business and the marketplace.
BUS 240 Research Methods for Business Decision Making (3)
Introduction to applied research for business. Emphasizes the importance of seeking, obtaining and utilizing information in a business context. Overview of data analytics for business decision making and the use of Excel in formatting, organizing, and analyzing data.
BUS 352 Business Communications I (3)
Prerequisite(s): COM 100 and ENG 101
Enhances the student's written and oral communication skills through emphasis on writing and evaluating business letters, memos and reports. Develops student's abilities to present ideas in an effective manner.
BUS 396 Cooperative Education Work Experience: Parallel
(1-3) EXP
Prerequisite(s): CED 220
A business related work experience supervised by a business faculty member in collaboration with the cooperative education staff. Credit is awarded as a general elective upon completion of the work experience and documentation of predetermined Learning Agreement. Evaluation of work performed is on a pass/fail basis.
This course can be repeated for a maximum total of nine credits.
BUS 465 International Business (3)
Prerequisite(s): MGT 300
This course provides an understanding of the factors affecting business in a global arena. Specifically, this course analyzes the opportunities and problems associated with operating businesses in multiple countries, e.g., differences in the economic, social and cultural environment. In addition, students examine the need of the firm to modify values, systems, and techniques, when venturing into foreign markets. Students analyze the feasibility of the firm to enter foreign markets through the use of cases and a research feasibility project.
BUS 466 Global Commerce (3)
Prerequisite(s): MGT 300
This introductory course in global commerce will introduce students to all areas of international business activities and the environment within which business transactions take place. The main topics covered in this course will provide students with an understanding and appreciation of the following: Makeup of global business, its importance, theories of international business, trade, and investments and the U.S. position in the global market and its impacts on U.S. society. Other aspects will include the measurement of global business activities, exchange rates, national trade and investment policies as well as include the study of the legal, political and cultural environment of global business. Contemporary issues and their implications also will be addressed
BUS 496 Cooperative Education Work Experience: Alternating
(1-3) EXP
Prerequisite(s): CED 220
A business related work experience supervised by a business faculty member in collaboration with the cooperative education staff. Credit is awarded as a general elective upon completion of the work experience and documentation of predetermined Learning Agreement. Evaluation of work performed is on a pass/fail basis.
This course can be repeated for a maximum total of nine credits.
BUS 498 Entrepreneurship and New Venture Creation (3)
A comprehensive and integrating experience in which students in the School of business demonstrate the capacity to synthesize and apply knowledge from an organizational perspective. Students will utilize knowledge, skills, and abilities from accounting, economics, finance, management, marketing, information systems, quantitative methods, legal and social environment, and international business to analyze business situations. This is a capstone experience for business majors, to be taken during the senior year. course is open to senior business majors who have completed at least 84 credits at the time of registration.
CIS 135 Spreadsheets (3)
Progress from basic spreadsheet operations on microcomputers to more intermediate applications. Learn to efficiently produce worksheets. After mastering the basic features of creating, editing and formatting a spreadsheet, work with more advanced formulas and functions, perform what-if analysis, create graphs and databases, and work with macros. Lab.
CIS 396 Co-Op:Parallel(PT) (1-3) EXP
Prerequisite(s): CED 220
A business related work experience supervised by a business faculty member in collaboration with the cooperative education staff. Credit is awarded as a general elective upon completion of the work experience and documentation of predetermined Learning Agreement. Evaluation of work performed is on a pass/fail basis.
This course can be repeated for a maximum total of nine credits.
CIS 496 Cooperative Education Work Experience: Alternating
(1-3) EXP
Prerequisite(s): CED 220
A business related work experience supervised by a business faculty member in collaboration with the cooperative education staff. Credit is awarded as a general elective upon completion of the work experience and documentation of predetermined Learning Agreement. Evaluation of work performed is on a pass/fail basis.
This course can be repeated for a maximum total of nine credits.
ECO 201 Economic Issues (3)
Introduction to current critical problems facing society and their economic interpretation and solution. Topics include crime, government regulation, health care, poverty, population growth, energy, pollution, social security, and income maintenance. Recommended for non-business majors.
ECO 211 Principles of Macroeconomics (3)
This course concentrates on macroeconomics theory; a study of the economic system as a whole. Topics include employment, inflation, financial institutions, monetary, and budget policy.
ECO 212 Principles of Microeconomics (3) CEP
This course concentrates on microeconomic theory; a study of individual markets. Topics include the economics of the firm and the household, consumer behavior, labor, energy, and government regulation.
ECO 301 Financial Economics (3)
Prerequisite(s): FIN 300
This course provides a rigorous introduction to the fundamentals of financial economics and their applications in security analysis and investment management. Different from a corporate finance course, this course focuses more on financial instruments analysis and financial markets. Representative topics include financial institutions, measure of risk, capital asset pricing model (CAPM), arbitrage pricing theory (APT), efficient market hypothesis (EMH), discount cash flow model (DCF), term structure of interest rates, binominal valuation of options and the Black-Sholes formula.
ECO 311 Intermediate Macroeconomics (3)
Prerequisite(s): ECO 211, ECO 212
This course focuses on the behavior of the economy as a whole, such as booms and recessions, the economy's total output of goods and services and the growth of output, the rate of inflation and unemployment, the balance of payments, and exchange rates. It also focuses on the economic behavior and policies that affect consumption and investment, the dollar and the trade balance, the determinants of changes in wages and prices, monetary and fiscal policy, interest rates, and the national debt.
ECO 312 Intermediate Microeconomics (3)
Prerequisite(s): ECO 211, ECO 212
Microeconomics focuses on the motivations and decisions of economic entities in a market context. In this course, learners will develop and use economic tools to analyze economic decision making of individuals, households and firms.
ECO 350 International Economics (3)
Prerequisite(s): ECO 211, ECO 212
Discusses issues in the areas of free trade vs. protectionism, balance of payments and international trade and finance.
ECO 360 Money and Banking (3)
Prerequisite(s): ECO 211, ECO 212
Crosslisted FIN 360. Money, financial markets, and financial institutions are described and analyzed with economic tools such as supply and demand. The role of a central bank will be discussed along with the international financial system. Different monetary and fiscal policies will also be analyzed.
ECO 396 Cooperative Education Work Experience: Parallel
(1-3) EXP
Prerequisite(s): CED 220
A business related work experience supervised by a business faculty member in collaboration with the cooperative education staff. Credit is awarded as a general elective upon completion of the work experience and documentation of predetermined Learning Agreement. Evaluation of work performed is on a pass/fail basis.
This course can be repeated for a maximum total of nine credits.
ECO 450 International Economics and Finance (3)
Prerequisite(s): ECO 211, FIN 300
A study of the macroeconomic and monetary aspects of international economics, with attention to basis for trade between nations, balance of payments, exchange rate determination, international monetary systems and macroeconomic adjustment, and monetary, fiscal, and exchange rate policies in an open economy.
ECO 453 Current Topics in Economics (3)
Prerequisite(s): ECO 211 and ECO 212
Covers selected topics in business. May be repeated more than once based on the specific contents of the course with advisor's permission.
ECO 490 Seminar in Economics (1-3)
Prerequisite(s): ECO 211 and ECO 212 and permission of instructor
This course covers selected economic topics in-depth. This may be repeated more than once based on the specific contents of the course with advisor's permission.
ECO 496 Cooperative Education Work Experience: Alternating
(1-3) EXP
Prerequisite(s): CED 220
A business related work experience supervised by a business faculty member in collaboration with the cooperative education staff. Credit is awarded as a general elective upon completion of the work experience and documentation of predetermined Learning Agreement. Evaluation of work performed is on a pass/fail basis.
This course can be repeated for a maximum total of nine credits.
FIN 101 Personal Financial Planning (3)
The Personal Financial Planning course will introduce students to fundamental principles of sound financial management. Students will acquire knowledge, skills and abilities in financial planning that will enable them to manage their own finances as well as to analyze the financial situations of others. Topics will include personal financial statements, taxes, investment in stocks, bonds and real estate, debt management, educational planning, risk management with insurance, and retirement planning.
FIN 300 Corporate Finance (3)
Prerequisite(s): ACC 213
Fundamental concepts of managerial finance. Topics include financial analysis and control, capital market theories, long-term financial decision analysis.
FIN 360 Money and Banking (3)
Prerequisite(s): ECO 211, 212
Crosslisted ECO 360. Money, financial markets, and financial institutions are described and analyzed with economic tools such as supply and demand. The role of a central bank will be discussed along with the international financial system. Different monetary and fiscal policies will also be analyzed.
FIN 396 Cooperative Education Work Experience: Parallel
(1-3) EXP
Prerequisite(s): CED 220
A business related work experience supervised by a business faculty member in collaboration with the cooperative education staff. Credit is awarded as a general elective upon completion of the work experience and documentation of predetermined Learning Agreement. Evaluation of work performed is on a pass/fail basis.
This course can be repeated for a maximum total of nine credits.
FIN 410 Fundamentals of Investing (3)
Prerequisite(s): FIN 300
Examines investment theory, capital market theory, the securities market, the investment environment, and valuation and analysis of stocks and bonds. The course focuses on funds, portfolio analysis, evaluation, and management.
FIN 453 Current Topics in Finance (3)
Prerequisite(s): FIN 300
Covers selected topics in finance. May be repeated more than once based on the specific contents of the course with advisor's permission.
FIN 490 Seminar in Finance (1-3)
Prerequisite(s): FIN 300
Examines selected finance topics in-depth through readings and group discussion. May be repeated more than once based on the specific contents of the course with advisor's permission.
FIN 496 Cooperative Education Work Experience: Alternating
(1-3) EXP
Prerequisite(s): CED 220
A business related work experience supervised by a business faculty member in collaboration with the cooperative education staff. Credit is awarded as a general elective upon completion of the work experience and documentation of predetermined Learning Agreement. Evaluation of work performed is on a pass/fail basis.
This course can be repeated for a maximum total of nine credits.
FIN 499 Corporate Finance (1-3)
Independent Study Course
MGL 300 Management/Organizational Behavior (3)
Examine the knowledge, skills, and abilities needed to lead and participate effectively in organizations. Emphasis will be on the functions of management (planning, organizing, leading, controlling), on understanding the behavior of individuals and groups in organizations (perception, motivation, group dynamics), and the impact of technology on organizations.
MGL 301 Leadership Foundations (3)
Explores the meaning and importance of leadership in our time, culture, and organizations. Emphasizes the importance of developing leadership as individuals and within organizations. The course focuses on theories of leadership and how they are applied to include leadership styles, behaviors, and skills.
MGL 310 Human Resource Management (3)
Prerequisite(s): MGL 300
Explores topics involving the management of people through the employee lifecycle, including recruitment, interviewin , selection, assessments training, job analysis and design, salary and benefits, performance management, discipline, and grievances. Also included are topics such as diversity, inclusion, equity, organizational culture, policy management, including Family and Medical Leave, Americans with Disabilities Act and other compliance and legal regulations.
MGL 325 Project Management (3)
Prerequisite(s): MGL 300
Comprehensive overview of the elements of modern project management, including project initiation, project planning, and project execution. Explores project management in the context of leading change for the organization. Dimensions and elements of project management, concepts, methodologies, strategies, and structures will be examined.
MGL 332 Operations Management (3)
Prerequisite(s): MGL 300
Explores operational functions, processes and tools needed to run the organization, with particular focus on production of goods and services. Includes quality planning and control, scheduling, inventory management, and product and process design.
Decision-making strategies and governance, as well as the intersection of operations management with other organizational functions are examined.
MGL 345 Conflict Management and Negotiations (3)
New Course
Prerequisite(s): MGL 300
Addresses conflict management theories and negotiation strategies, as well as the needed analytical skills to develop optimal solutions for a variety of settings.
MGL 375 Nonprofit Management (3)
Prerequisite(s): MGL 300
This course provides an overview of the knowledge and skills needed to effectively lead and manage a nonprofit organization. The course explores governing boards, partnerships, advocacy and lobbying, fundraising, grants, innovation, international nonprofits and other important topics associated with nonprofit management.
MGL 396 Co-Op:Parallel(PT) (1-3) EXP
Prerequisite(s): CED 220
A business related work experience supervised by a business faculty member in collaboration with the cooperative education staff. Credit is awarded as a general elective upon completion of the work experience and documentation of predetermined Learning Agreement. Evaluation of work performed is on a pass/fail basis.
This course can be repeated for a maximum total of nine credits.
MGL 435 Strategic Management (3)
New Course
Prerequisite(s): MGL 300
This course integrates core business concepts in examining and developing organizational strategy. Frameworks for assessing the organization are applied. Through critical thinking, processes, and tools, plans are developed to achieve organization mission. Leader roles in guiding decision-making and implementation of plans are considered and applied.
MGL 450 Contemporary Issues and Perspectives in Leadership (3)
Prerequisite(s): MGL 300 or MGL 301
Examination of contemporary issues and perspectives of leadership with a focus on current findings and innovative practices related to the leadership processes. Students will explore emerging issues facing organizational leaders. Topics will be timely, relevant to today's organizations, and have practical leadership implications.
MGL 453 Current Topics in Management (3)
Prerequisite(s): MGL 300
Covers selected topics in management. May be repeated more than once based on the specific contents of the course with advisor's permission.
MGL 480 Group Dynamics & Team Building (3)
Prerequisite(s): MGL 300
Examination of formation, function, and leadership of teams. Addresses how and when to use teams to improve organizational performance and effectiveness including exploration of group dynamics. Topics are comprised of stages of group development, intragroup processes and challenges, team problem solving, and collective decision making.
MGT 335 Understanding Quality Management (3)
Prerequisite(s): MGT 300
This course examines the role quality plays in today's workplace. IT surveys major approaches to quality, quality management concepts, tools, and the major approaches of Deming, Juran, and others. Systems thinking, continuous improvement, and customer value strategy are emphasized.
MGT 335H HON:Understanding Quality Management (0)
Concurrent requisite(s): MGT 335
Course description as stated in MGT 335 (Honors Course)
MGT 396 Cooperative Education Work Experience: Parallel
(1-3) EXP
Prerequisite(s): CED 220
A business related work experience supervised by a business faculty member in collaboration with the cooperative education staff. Credit is awarded as a general elective upon completion of the work experience and documentation of predetermined Learning Agreement. Evaluation of work performed is on a pass/fail basis.
This course can be repeated for a maximum total of nine credits.
MGT 461 Leadership & Politics of Power (3)
Prerequisite(s): MGT 300
The study of various aspects of leader/follower transactions as a basis for understanding the political power structure of organizations with its implications for management, design and performance.
MGT 461H Honors Leadership & Politics of Power (0)
Course description as stated in MGT 461 (Honors Course)
MGT 490 Seminar in Management (1-3)
The course covers selected management topics in depth
MGT 492 People in Organizations (3) LAS
New Course
Prerequisite(s): PSY 103 or MGT 300
Crosslisted PSY 420. This course explores individual, group and organizational processes to increase understanding of self and others in organizations. Emphasizes awareness, self-development, and self-management in the context of organizational issues such as conflict resolution, team performance, and leadership.
MGT 496 Cooperative Education Work Experience: Alternating
(1-3) EXP
Prerequisite(s): CED 220
A business related work experience supervised by a business faculty member in collaboration with the cooperative education staff. Credit is awarded as a general elective upon completion of the work experience and documentation of predetermined Learning Agreement. Evaluation of work performed is on a pass/fail basis.
This course can be repeated for a maximum total of nine credits.
MGT 499 Independent Study (1-3)
Independent Study Course
MKT 300 Principles of Marketing (3)
Explores the marketing concept of customer orientation focusing on product development, pricing, distribution, promotion, and achievement of organizational objectives.
MKT 300S Serv Lrng:Prin of Marketing (1) EXP
Concurrent requisite(s): MKT 300
Service Learning is an opportunity to engage in service to others while making academic connections to course material. This one credit hour course requires 30 hours of meaningful community service. Students will serve a community partner accomplishing projects relevant to the academic course to which the Service Learning credit is attached. Students will also be required to engage in different forms of reflection such as journaling, group guided reflection, and a one-on-one meeting with the course instructor. Students will develop a greater understanding of social problems, a sense of responsibility to our surrounding communities, and an increased awareness of their own faith and values.
MKT 311 Principles of Retailing (3)
Prerequisite(s): MKT 300
Conventional department stores, discount department stores, variety stores, etc., are examined in the context of the "retail revolution." Buying methods, pricing, management merchandising techniques, store locations and equipment, sales promotion, customer service, and data processing are among topics discussed.
MKT 311S Principles of Retailing (1) EXP
Concurrent requisite(s): MKT 311
Service Learning is an opportunity to engage in service to others while making academic connections to course material. This one credit hour course requires 30 hours of meaningful community service. Students will serve a community partner accomplishing projects relevant to the academic course to which the Service Learning credit is attached. Students will also be required to engage in different forms of reflection such as journaling, group guided reflection, and a one-on-one meeting with the course instructor. Students will develop a greater understanding of social problems, a sense of responsibility to our surrounding communities, and an increased awareness of their own faith and values.
MKT 356 Advertising (3)
Prerequisite(s): MKT 300
The course is a survey of the principles and practices of advertising. It covers the social and economic significance of advertising, its relation to business organization, the importance of an advertising plan, the preparation of advertisements, and the selection of media. No prerequisites. COM 200 and MKT 300 recommended.
MKT 357 Professional Selling (3)
Presents a behavioral approach to persuasion in the business transaction. The social and psychological elements of effective communication are emphasized. Individual and group presentations will be evaluated.
MKT 357S Serv Lrng:Professional Selling (1) EXP
Concurrent requisite(s): MKT 375
Service Learning is an opportunity to engage in service to others while making academic connections to course material. This one credit hour course requires 30 hours of meaningful community service. Students will serve a community partner accomplishing projects relevant to the academic course to which the Service Learning credit is attached. Students will also be required to engage in different forms of reflection such as journaling, group guided reflection, and a one-on-one meeting with the course instructor. Students will develop a greater understanding of social problems, a sense of responsibility to our surrounding communities, and an increased awareness of their own faith and values.
MKT 365 Consumer Behavior (3) LAS
Prerequisite(s): MKT 300
Examines consumer behavior, broadly defined, from the perspectives of consumer psychology and marketing. Psychological theories and concepts are used to understand our behaviors as consumers and the application of psychological theories and concepts in developing effective marketing strategies.
MKT 365S Serv Lrng: Consumer Behavior (1) EXP
Concurrent requisite(s): MKT 365
Service Learning is an opportunity to engage in service to others while making academic connections to course material. This one credit hour course requires 30 hours of meaningful community service. Students will serve a community partner accomplishing projects relevant to the academic course to which the Service Learning credit is attached. Students will also be required to engage in different forms of reflection such as journaling, group guided reflection, and a one-on-one meeting with the course instructor. Students will develop a greater understanding of social problems, a sense of responsibility to our surrounding communities, and an increased awareness of their own faith and values.
MKT 371 International Marketing (3)
Prerequisite(s): MKT 300
Develops competency in evaluating and applying concepts essential to the executive operating in an international environment; describes international trade, customs in both the global and multinational marketplace, legalities, and advertising techniques.
MKT 377 Digital Marketing (3)
New Course
Prerequisite(s): MKT 300
This course examines social media from a marketing perspective, including defining digital marketing goals for a brand; identifying consumer targets; selecting digital marketing platforms; planning, designing, and deploying content; and using analytics to drive strategic decisions about digital marketing.
MKT 392 Direct Marketing (3)
Prerequisite(s): MKT 300
Provides students with an overview of how direct marketing is an integral part of an organization's total marketing program. All aspects of direct marketing are surveyed, from decision making to customer segmentation to the media and creative elements of direct marketing and promotion.
MKT 392S Serv Lrng:Direct Marketing (1) EXP
Concurrent requisite(s): MKT 392
Service Learning is an opportunity to engage in service to others while making academic connections to course material. This one credit hour course requires 30 hours of meaningful community service. Students will serve a community partner accomplishing projects relevant to the academic course to which the Service Learning credit is attached. Students will also be required to engage in different forms of reflection such as journaling, group guided reflection, and a one-on-one meeting with the course instructor. Students will develop a greater understanding of social problems, a sense of responsibility to our surrounding communities, and an increased awareness of their own faith and values.
MKT 396 Cooperative Education Work Experience: Parallel
(1-3) EXP
Prerequisite(s): CED 220
A business related work experience supervised by a business faculty member in collaboration with the cooperative education staff. Credit is awarded as a general elective upon completion of the work experience and documentation of predetermined Learning Agreement. Evaluation of work performed is on a pass/fail basis.
This course can be repeated for a maximum total of nine credits.
MKT 415 Marketing Research (3)
Prerequisite(s): MKT 300, MTH 174, and BUS 240
Emphasizes the role of market research in marketing management. It includes planning research design, observation, experiment, and simulation. It also covers the execution of survey design: questionnaire construction, sample design, interviewing, tabulation, analysis, interpretation of results, and presentation.
MKT 420 Marketing Management (3)
Prerequisite(s): MKT 300 and BUS 240
Provides an understanding of the administration and the management of the marketing function including the treatment of marketing planning and strategy.
MKT 420S Serv Lrng:Marketing Management (1) EXP
Concurrent requisite(s): MKT 420
Service Learning is an opportunity to engage in service to others while making academic connections to course material. This one credit hour course requires 30 hours of meaningful community service. Students will serve a community partner accomplishing projects relevant to the academic course to which the Service Learning credit is attached. Students will also be required to engage in different forms of reflection such as journaling, group guided reflection, and a one-on-one meeting with the course instructor. Students will develop a greater understanding of social problems, a sense of responsibility to our surrounding communities, and an increased awareness of their own faith and values.
MKT 453 Current Topics in Marketing (3)
Prerequisite(s): MKT 300
Covers selected topics in marketing. May be repeated more than once based on the specific contents of the course with advisor's permission.
MKT 490 Seminar in Marketing (1-3)
Prerequisite(s): MKT 300 and permission of instructor
Examines selected marketing topics in-depth through readings and group discussion. May be repeated more than once based on the specific contents of the course with advisor's permission.
MKT 496 Cooperative Education Work Experience: Alternating
(1-3) EXP
Prerequisite(s): CED 220
A business related work experience supervised by a business faculty member in collaboration with the cooperative education staff. Credit is awarded as a general elective upon completion of the work experience and documentation of predetermined Learning Agreement. Evaluation of work performed is on a pass/fail basis.
This course can be repeated for a maximum total of nine credits.
MKT 499 Independent Study (1-3)
Independent Study Course
SPM 150 Introduction to Sport Management (3)
This course introduces the components of sport and the sport industry including an introduction to business concepts applied to sport. Career opportunities and competency skill sets will also be discussed as well as the many different settings in which sporting activities occur.
SPM 150S Serv Lrng:Intro to Sport Mgmt (1) EXP
Concurrent requisite(s): SPM 150
Service Learning is an opportunity to engage in service to others while making academic connections to course material. This one credit hour course requires 30 hours of meaningful community service. Students will serve a community partner accomplishing projects relevant to the academic course to which the Service Learning credit is attached. Students will also be required to engage in different forms of reflection such as journaling, group guided reflection, and a one-on-one meeting with the course instructor. Students will develop a greater understanding of social problems, a sense of responsibility to our surrounding communities, and an increased awareness of their own faith and values.
SPM 185 Historical & Socio-Cultural Dimensions in Sport (3)
This course discusses sport as a microcosm of society. The influence of history, cultural traditions, social values, and psychosocial experiences will be explored. Students will learn that as sport managers in the sport industry, they will benefit from recognizing that these historical and socio-cultural influences affect every aspect of sport. Students will also identify and discuss the internal and external factors that influence and shape sport in society.
SPM 185S Serv Learn:Hist & Socio-Cultural Dimensions in Sport (1) EXP
Concurrent requisite(s): SPM 185
Service Learning is an opportunity to engage in service to others while making academic connections to course material. This one credit hour course requires 30 hours of meaningful community service. Students will serve a community partner accomplishing projects relevant to the academic course to which the Service Learning credit is attached. Students will also be required to engage in different forms of reflection such as journaling, group guided reflection, and a one-on-one meeting with the course instructor. Students will develop a greater understanding of social problems, a sense of responsibility to our surrounding communities, and an increased awareness of their own faith and values.
SPM 225 Principles of Athletic Administration (3)
This course is designed to assist the prospective coach and administrator with gaining competence in applying competitive tactics and strategies appropriate to the sport environment. Particular emphasis will be placed on developing effective administration, coaching education, scouting procedures, conducting efficient practice sessions, utilizing game management strategies, skill analysis, sportsmanship, coaching diverse athletes, managing athletes' behavior, preventing and addressing drug and alcohol abuse, and coaching using the games approach. A 15 hour field component is required.
SPM 240 Governance & Policy in Sport (3)
This course introduces students to the power and politics of sport organizations. Students learn how people involved in governance set the tone of an entire organization and how individual sport governing bodies fit into the greater sport industry. How these organizations control sport activities on a local, national, and global level will be discussed as well as an understanding of their authority, organizational structure, and function.
SPM 330 Sport Marketing,Promotion and Sales (3)
Marketing and sales concepts within the unique aspects of sport and the sport industry will be discussed. The sport consumer and sport product markets will be studied. A 20 hour minimum field component including active participation in at least one of the following areas with instructor/department approval is required: fundraising, ticket sales, consumer demographic or psychographic research, merchandising, sponsorship, endorsement, venue and event marketing, special events, media promotion, or other instructor approved area.
SPM 340 Coaching of Team Sports (3)
This course focuses on the coaching team sports. Emphasis will be on coaching theory, instructional skill development, planning for practices, and game strategies.
SPM 342 Sport Skills (3)
This course focuses on the development of cognitive and psychomotor skills of selected sports. Emphasis will be on psychomotor skill development and assessment of these skills.
SPM 355 New Media & Public Relations (3)
Prerequisite(s): COM 100 and COM/ENG 101
This course stresses the familiarity with the principles of interpersonal communication, mass communication, and interaction with the public and media as they involve the sport industry. Emphasis will be placed on interactions both internal and external to sport agencies particularly those involving communication at entry-level sport management positions that also include "new media" such as broadcasting and webcasts.
SPM 355S Serv Lrng:New Media & Public Relations (1) EXP
Concurrent requisite(s): SPM 355
Service Learning is an opportunity to engage in service to others while making academic connections to course material. This one credit hour course requires 30 hours of meaningful community service. Students will serve a community partner accomplishing projects relevant to the academic course to which the Service Learning credit is attached. Students will also be required to engage in different forms of reflection such as journaling, group guided reflection, and a one-on-one meeting with the course instructor. Students will develop a greater understanding of social problems, a sense of responsibility to our surrounding communities, and an increased awareness of their own faith and values.
SPM 360 Professional Team Sports (3)
New Course
An examination of professional team sports including topics such as ownership, league operations, governance, the role and impact of television, labor/management relationships, licensing and sponsorship, and the perceived role of professional sport in American society. Course content will be disseminated through a combination of lectures, readings, guest speakers, videos, field trips, and student presentations.
SPM 375 Sport Facilities and Event Management (3)
This course will introduce students to the application of basic principles of facility management with emphasis on intercollegiate athletics, professional sport, and multisport club operations. The function of the course is threefold: first, it is intended to provide Sport Management students with a broad appreciation of facility management; second, it will provide students with an up-to-date understanding of facility management concepts as they are currently being applied in various sport management contexts; and finally, it is intended to provide a foundation for those students who plan to do advanced study and work in facility management.
SPM 375H Honors: Sport Facilities and Event Management (0)
Course description as stated in SPM 375 (Honors Course)
SPM 375S Serv Lrng:Sport Facility Mgmt (1) EXP
Concurrent requisite(s): SPM 375
Service Learning is an opportunity to engage in service to others while making academic connections to course material. This one credit hour course requires 30 hours of meaningful community service. Students will serve a community partner accomplishing projects relevant to the academic course to which the Service Learning credit is attached. Students will also be required to engage in different forms of reflection such as journaling, group guided reflection, and a one-on-one meeting with the course instructor. Students will develop a greater understanding of social problems, a sense of responsibility to our surrounding communities, and an increased awareness of their own faith and values.
SPM 380 Sport Law (3)
Sport and recreation activities by their very nature have the potential for litigation. Familiarity with the law in these areas and the legal concepts behind the law will be discussed. Topics such as risk management, liability, crowd control, as well as tort, constitutional, and contract law will be stressed.
SPM 386 International Sport Management (3)
This course is designed to guide students toward a critical understanding of sport in the global context. The course provides students with a conceptual and theoretical foundation of international sport management through a sociocultural examination of the field of play in various parts of the world, issues and challenges of the global sport environment, and the governance of international sport. Management principles such as macroeconomics, finance, law, service quality, and social responsibility in the global environment will be discussed. Students will also be exposed to international sport business strategies in marketing, new media, facility management, and tourism.
SPM 386S Serv Lrng:International Sport Management (1) EXP
Concurrent requisite(s): SPM 386
The service learning travel experience is a teaching and learning strategy that integrates meaningful community service with instruction and reflection to enrich the learning experience, teach civic responsibility, and strengthen communities. This course includes a service learning component of one credit hour which will be attached as a pass/fail credit to the course on your transcript. The following are requirements for the service learning credit: confirmation on MountConnect, completion of a pre and post evaluation, journaling, creating a presentation, and attending a guided reflection. Students will receive an incomplete for their service learning credit so they can complete the service component during the summer. As soon as all requirements are satisfied, the grade will be changed from an incomplete to pass.
SPM 390 Contemporary Sport Leadership (3)
New Course
This course is designed to guide students toward a critical understanding of contemporary leadership in the sport context. The course provides students with a conceptual and theoretical foundation of leadership in the context of sport. Students will develop their own models for effective leadership by exploring leadership styles and skill sets, ethical approaches, strategy and innovation, communication and conflict resolution, team and group dynamics, diversity, global contexts, and organizational change.
SPM 394 Sport Management Internship (0) EXP
A sport management related work experience supervised by a sport management faculty member in collaboration with the cooperative education staff. Work assignment is for a minimum of 15 hours a week. Credit is awarded as a general elective upon completion of the work experience and documentation of predetermined Learning Agreement. Evaluation of work performed is on a pass/fail basis. The course may be repeated as a general elective up to nine credit hours.
SPM 395 Sport Finance & Development (3)
This course discusses contemporary examples from marketing, sponsorship, facility construction, and sport law to illustrate the crucial role that money, budget, and finance plays in the finance and economics of the sport business. The economics of sport teams, championships, and merchandising will also be discussed.
SPM 396 Sport Management Internship (3) EXP
Prerequisite(s): CED 220
A sport management related work experience supervised by a sport management faculty member in collaboration with the cooperative education staff. Work assignment is for a minimum of 15 hours a week. Credit is awarded as a general elective upon completion of the work experience and documentation of predetermined Learning Agreement. Evaluation of work performed is on a pass/fail basis.
This course can be repeated for a maximum total of nine credits.
SPM 396A Sport Management Internship (1-3) EXP
Prerequisite(s): CED 220
A sport management related work experience supervised by a sport management faculty member in collaboration with the cooperative education staff. Work assignment is for a minimum of 15 hours a week. Credit is awarded as a general elective upon completion of the work experience and documentation of predetermined Learning Agreement. Evaluation of work performed is on a pass/fail basis.
This course can be repeated for a maximum total of nine credits.
SPM 440 Current Issues Business of Sport (3)
Prerequisite(s): SPM 150, SPM 185, SPM 240
This course addresses the continuing growth of the multibillion dollar sports industry and the contemporary issues and dilemmas currently facing today's sport business leaders. Overviews and insights into collegiate, professional, and Olympic sports will be discussed in the multidisciplinary context of major business disciplines such as: management, marketing, finance, information technology, ethics, and law. This course is intended to pull together all of the aspects of the sport industry and prepare the student for the internship through focused readings on current issues.